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3 Easy (and Free) Ways for Chiropractors to Get Started with Digital Marketing

Tyler Clemens / March 25, 2019 / Sales & Marketing, Healthcare Marketing

 

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Parker Seminars Las Vegas 2019 Recap

Casey O'Quinn / March 4, 2019 / Sales & Marketing, Healthcare Marketing

Last week I had the opportunity to attend my first Parker Seminars event in Las Vegas. It was fabulous. At Gravity Digital, we have several clients that are graduates of Parker, and I had heard nothing but rave reviews of their events. Even so, it exceeded my expectations....

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The Roadmap: How to Start and Plan a Digital Marketing Strategy (Updated for 2019)

Matt Brannon / July 25, 2018 / Sales & Marketing

 

I get it.

You want to focus on running your business...

Getting better at what YOU do, not trying to learn how to use a million digital marketing tools or keep up with tactics that seem to change daily. Which shiny objects do we go after?

But you see the necessity of...

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Generating Traffic by Writing Blogs with People in Mind (not Google)

Matt Brannon / March 20, 2017 / Sales & Marketing

Confession, I hate having to incorporate keywords into blog posts to appease the search engines. 

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Nerd Alert! What if Our Marketing Heroes Were Time Travelers?

Matt Brannon / March 1, 2017 / Sales & Marketing

This will be the weirdest thing you read this week. Anyway, here goes.

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Boosting Revenue by Aligning Sales and Marketing

Casey O'Quinn / February 28, 2017 / Sales & Marketing

The buying process has changed. Historically, consumers had to speak to a salesperson to get the information they needed to make a decision on a product or service… questions like, “What colors is it available in?” or “What are my options if the service isn’t working for...

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Sales Emails I’ve Deleted This Week

Matt Brannon / February 22, 2017 / Sales & Marketing

I enjoy getting sales emails. Really. Many of them provide some comic relief for my day, and others provoke some thought. I like seeing the language sales people will try to use to connect with me, and I’m really impressed when they indicate that they’ve done some research...

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I'm Worried a Marketing Company Won't "Get" What We Do

Casey O'Quinn / October 25, 2016 / Sales & Marketing

Your business is a special snowflake, and we don’t mean that in the pejorative sense. You’ve spent years nursing it to health. You’ve crafted an intensive understanding of the clients you serve, and you’ve polished your brand identity enough to make it gleam. It’s...

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Wowza! This Local Garden Center is Killing It with Online Advertising

Casey O'Quinn / October 20, 2016 / Sales & Marketing

Building an online presence is like creating a new planet complete with its own characters, stories, and evolution. Gravity Digital got to create online magic in the shadow of a business that was, in itself, its own magical world. We began a campaign for The Arbor Gate Garden...

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Stop Goofing Off, Create a Real Marketing Plan with a Marketing Agency

Casey O'Quinn / October 18, 2016 / Sales & Marketing

These days, it’s all too common to apply a marketing degree that might as well come from the middle ages to the online world. Putting your 1994 diploma to work on a 2016 campaign is synonymous with letting your favorite 10-year-old nephew manage your strategy. In fact,...

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