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Marketing Blog

4 Reasons Why a Digital Marketing Agency Should be Your Next Hire

Casey O'Quinn / October 4, 2016 / Sales & Marketing

In marketing’s dark ages, all you needed to stitch together a campaign was textbook knowledge of a field that rarely changed. These days, marketing gurus need two new traits: flexibility and a constant learning curve. The internet’s marketing requirements change every single...

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A Digital Marketing Agency Can Take Your Business to the Next Level

Casey O'Quinn / September 29, 2016 / Sales & Marketing

Wired magazine announced the extinction of traditional advertising back in ’94. Ever since its torturous death, marketing departments have adopted two broad solutions:

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5 Sales Ideas to Energize your Next Sales Call

Matt Brannon / August 23, 2016 / Sales & Marketing

In The Wolf of Wall Street, Jordan Belfort asks his seminar audience to “sell me this pen.” They respond with an array of selling points that could bore the hind leg off a hot lead. The real Belfort calls it a trick question because, “before I’m even going to sell a pen to...

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ROI Online: A Case for Inbound Marketing

Casey O'Quinn / August 9, 2016 / Sales & Marketing

When many of the world's most successful blogs make their profits via inbound marketing, it’s safe to assume it’s an effective tool. Mark Manson’s site has achieved its intention so well that it’s known for the quality of its content more than its role as a lead nurturing...

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How to set your warm leads on fire

Casey O'Quinn / August 5, 2016 / Sales & Marketing

Having leads is like owning Ferrari parts. Until you actually do something with them, they’re worth less than the materials used to build them. If your ROI isn’t growing and you have enough leads to craft a thousand demographics, you’ve probably already figured out that lead...

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Get More Website Traffic for Free

Matt Brannon / April 13, 2016 / Sales & Marketing

If you're a sales or marketing professional who is just now catching up with mastering online marketing, don’t worry. You’re not a dinosaur...yet.

Plenty of people in sales still rely heavily on traditional offline sales techniques to bring in the majority of their leads and...

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Best Sales Strategies for B2B in Today's Market

Casey O'Quinn / April 6, 2016 / Sales & Marketing

THE MODERN DIGITAL WORLD

Looking at the world today, technology is everywhere. Smartphones, laptops, and tablets have changed popular culture and the way we do business. This has had an almost tangible impact on the marketing and sales profession. The hard sell is losing its...

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Using Social Media for Sales: Create Engaging, Shareable Content

Casey O'Quinn / October 8, 2015 / Sales & Marketing

Now that so many people and businesses have jumped on the social media bandwagon, it is becoming harder than ever to make yourself heard above the noise. When you're using social media for sales, creating engaging, shareable content is the key to success. But what does that...

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