Healthcare Marketing Blog

I get it.

You want to focus on running your business...

Getting better at what YOU do, not trying to learn how to use a million digital marketing tools or keep up with tactics that seem to change daily. Which shiny objects do we go after?

But you see the necessity of...

We get it.

Facebook Business Manager is a powerful tool for businesses that need mutiple people involved in managing Facebook and Instagram, have mulitple assets to manage, or want deeper insights into audiences and targeting. This is a quick guide to help your team get up and running...

Inbound Marketing is the process of generating helpful, relevant content for very specific buyer personas that is meant to guide them along the Buyer’s Journey, positioning a brand for success well before the prospect is ready to buy. This philosophy first became popular in...

Design is tough… especially for healthcare marketers. We’re faced with a lot of limitations, like cheesy stock photos, limited access to a graphic designer, and quick turnarounds. But we also know images are important for attracting attention and boosting click-through on...

In today’s competitive healthcare landscape, patient referrals are not only critical for a medical practice’s success they are necessary for survival. Subsequently, one of the most underutilized methods of marketing and opportunities for practices to gain new patient...

Healthcare content marketing arrived years ago. Physicians are using content marketing to build their medical practices. If you feel like you are running behind, here’s a quick definition:

We're hosting an event in August for Montgomery County medical practices to learn  how to create a robust online presence and attract more patients on a budget.

In Texas, we have a saying:

Nearly everyone in the healthcare industry has heard about value-based care. In a nutshell, it is healthcare’s transition from a fee-for-service reimbursement model that was previously based on volume, to a value-based focus that measures and rewards better outcomes and lower...