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Casey O'Quinn

Casey founded Gravity Digital in 2000 after serving as the Internet Services Director for a Nashville-based Ad Agency. He's a rare breed that operates both left and right brain, so along with oversight of the company he's active in the creative process for our clients.
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Recent Posts

How to set your warm leads on fire

Casey O'Quinn / August 5, 2016 / Sales & Marketing

Having leads is like owning Ferrari parts. Until you actually do something with them, they’re worth less than the materials used to build them. If your ROI isn’t growing and you have enough leads to craft a thousand demographics, you’ve probably already figured out that lead...

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Website Planning: How to Make or Break Your Project

Casey O'Quinn / August 2, 2016 / Website Best Practices

If you’re not technologically inclined, website planning might seem like a complex and headache-inducing ordeal. It certainly can be, if you haven’t approached the process strategically.

Here are a few factors to consider when undergoing a website redesign.

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How to make a blog to increase qualified traffic in 5 steps

Casey O'Quinn / July 29, 2016 / Website Best Practices

There’s a reason 76% of marketers are blogging more this year. Sites with a blog gain 434% more attention from search engines, and almost half of marketers call blogging their most critical content marketing tool. If you’ve ever wondered how to make a blog that Google will fall...

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What does SEO stand for?

Casey O'Quinn / July 26, 2016 / Website Best Practices

Well, the obvious answer is: Search Engine Optimization.

Of course, if digital marketing isn’t your strong suit, then you’re probably looking for a slightly more in-depth definition. Here is an SEO overview for beginners.

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How does blogging work within a marketing strategy?

Casey O'Quinn / July 22, 2016 / Website Best Practices

Consumers have become so suspicious of obvious attempts to sell that marketers are now left with only one option: to entertain, engage, and inform. If you’ve ever wondered 'how does blogging work' and done any research into content marketing, you’ll probably have come across a...

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How to Plan a Website and Avoid Headaches

Casey O'Quinn / July 19, 2016 / Website Best Practices

Without an online presence, you probably won’t exist for long out in the real world. These days, customers rarely know companies unless Google knows them, too, so your website is a necessity. If you’re wondering how to plan a website, you probably feel more intimidated than you...

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Creating a blog that people AND search engines will read

Casey O'Quinn / July 15, 2016 / Website Best Practices

Creating a Blog in Five Simple Steps

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How do I start a blog?

Casey O'Quinn / July 8, 2016 / Website Best Practices

Blogging has become a critical way to reach new clients and introduce buyers to the first point in your marketing funnel, but with Google algorithms changing on a monthly basis, it can be challenging to figure out how to gain search engine rank. The corporate world uses blogging...

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Best Sales Strategies for B2B in Today's Market

Casey O'Quinn / April 6, 2016 / Sales & Marketing

THE MODERN DIGITAL WORLD

Looking at the world today, technology is everywhere. Smartphones, laptops, and tablets have changed popular culture and the way we do business. This has had an almost tangible impact on the marketing and sales profession. The hard sell is losing its...

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Using Social Media for Sales: Create Engaging, Shareable Content

Casey O'Quinn / October 8, 2015 / Sales & Marketing

Now that so many people and businesses have jumped on the social media bandwagon, it is becoming harder than ever to make yourself heard above the noise. When you're using social media for sales, creating engaging, shareable content is the key to success. But what does that...

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