In today’s competitive healthcare landscape, patient referrals are not only critical for a medical practice’s success they are necessary for survival. Subsequently, one of the most underutilized methods of marketing and opportunities for practices to gain new patient referrals...
Anne Carrie
Recent Posts
Nearly everyone in the healthcare industry has heard about value-based care. In a nutshell, it is healthcare’s transition from a fee-for-service reimbursement model that was previously based on volume, to a value-based focus that measures and rewards better outcomes and lower...
According to the US Census Bureau, Millennials (ages 18-34) are now the nation’s largest generation, having surpassed the baby boomers (51-69). This so-called “drive-thru” generation has grown up using smartphones, going to Starbucks, and ordering Netflix from their Ipads. It is...
Healthcare marketing professionals should take note of this advice from Bill Gates (1/3/1996):