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Casey O'Quinn

Casey founded Gravity Digital in 2000 after serving as the Internet Services Director for a Nashville-based Ad Agency. He's a rare breed that operates both left and right brain, so along with oversight of the company he's active in the creative process for our clients.
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Recent Posts

3 FREE Image Tools for Healthcare Marketing

Casey O'Quinn / July 28, 2017 / Healthcare Marketing

Design is tough… especially for healthcare marketers. We’re faced with a lot of limitations, like cheesy stock photos, limited access to a graphic designer, and quick turnarounds. But we also know images are important for attracting attention and boosting click-through on...

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5 Healthcare Content Marketing Examples for Doctors

Casey O'Quinn / July 24, 2017 / Doctor Marketing

Healthcare content marketing arrived years ago. Physicians are using content marketing to build their medical practices. If you feel like you are running behind, here’s a quick definition:

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Demystifying 16 Marketing Acronyms and Terms

Casey O'Quinn / July 19, 2017 / Healthcare Marketing

In Texas, we have a saying:

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How much should doctors spend on marketing?

Casey O'Quinn / July 6, 2017 / Healthcare Marketing, Doctor Marketing

It’s the number one question on the minds of doctors we meet with to discuss practice marketing, and rightly so.

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4 Ways Doctors Can Use Video for Practice Marketing

Casey O'Quinn / June 30, 2017 / Healthcare Marketing, Doctor Marketing

Medical practices and doctors take note: According to a recent KPCB Internet Trends report, online video will account for 74% of all online traffic in 2017. 

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Do’s and Don’ts of Social Media for Doctors

Casey O'Quinn / June 27, 2017 / Doctor Marketing

Social media can be daunting for any business. It’s difficult to keep up with platforms, changes, and best practices. Marketing for doctors and medical practices have the added challenge of Protected Health Information and HIPAA.

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The Patient Experience Starts Online

Casey O'Quinn / May 26, 2017 / Website Best Practices, Healthcare Marketing

Healthcare is changing. The move toward value-based care has put patients in the driver’s seat and patient experience is as important as ever. 

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Context is Key in Chiropractic Marketing

Casey O'Quinn / May 5, 2017 / Healthcare Marketing

For chiropractors looking to market their services, clinics, and practices, the web has provided an opportunity to connect with patients, and potential patients, in a powerful way. Context is the way to make it truly meaningful.

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3 Signs You Need a Healthcare CRM

Casey O'Quinn / March 9, 2017 / Healthcare Marketing

A Customer Relationship Management (CRM) application is essential for every business, including providers and practices in the healthcare space. Some applications claim to be industry specific, like a healthcare CRM. Other applications are universal in nature, but also...

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Boosting Revenue by Aligning Sales and Marketing

Casey O'Quinn / February 28, 2017 / Sales & Marketing

The buying process has changed. Historically, consumers had to speak to a salesperson to get the information they needed to make a decision on a product or service… questions like, “What colors is it available in?” or “What are my options if the service isn’t working for...

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